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How the US Lawsuit Against Apple Might Improve Consumer Experience with the iPhone

How the US Lawsuit Against Apple Might Improve Consumer Experience with the iPhone

How the US Lawsuit Against Apple Might Improve Consumer Experience with the iPhone     

How the US Lawsuit Against Apple Might Improve Consumer Experience with the iPhone

The United States has filed a lawsuit against Apple aimed at increasing competition for the iPhone and giving a leg up to smaller companies whose apps work with the ubiquitous device. In the lawsuit against the $2.7 trillion company, the US argues that the iPhone maker harmed smaller rivals and raised prices, and the Justice Department is asking the court to "restore competitive conditions in markets affected by Apple's unlawful conduct." Apple says that word allows companies and openers that raise a functional product. 

In Europe, where consumers have already benefited after several rules and regulations forced Apple to make user-friendly changes to its popular smartphones, similar changes could happen in the US if the Justice Department case is successfu

Below are several areas where the EU competition authorities have changed the rules and Apple has changed its products.

Charging cables

The most noticeable change for users may be Apple's adoption of USB-C chargers, which are the industry standard for devices running Android.


In 2022, the EU passed a law making charging ports a mandatory standard across the 27-country bloc by the end of 2024. Customers found it simple to use the provided chargers or their own chargers to charge their devices as a result. Something else.

 

App Store

In Europe, the new rules created alternatives to Apple's App Store, meaning users could download applications from rival sources, including websites and rival app stores. This allows developers to avoid the tech giant's 30% commission fee on apps that could, theoretically, become apps Cheaper. Once fully implemented, users should enjoy access to a wider range of applications.

Payments using Non-Apple websites

In both the EU and the US, app developers can direct users to their own websites to purchase items instead of using Apple's in-app purchase method, which also takes a 30% cut. The change was made in line with the EU. With the recently enacted Digital Market Act. In the US, Apple's hand was forced after a lawsuit from Fortnite-maker Epic Games, a longtime critic of the tech giant's business practices.

Browsers

Another change introduced in Europe to comply with EU digital market laws relates to default web browsers. Since the iPhone's first introduction in 2007, Safari has been the device's default browser.

While iPhone users can already change their default to competitors like Google Chrome or Opera, they'll now have the option to automatically switch to Safari when opening it in the latest Apple software update, iOS 17.4. Apple retaliated against the EU proposal by stating that customers would be forced to choose from a list of options without any opportunity to learn about them and that this would interfere with their browsing experience.

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